New Humanist magazine on the 10:23 Event.

If it turns out that homoeopathic medicine works, Saturday 30 January is going to go down as a dark and deadly day in the history of British scepticism. For at 10:23am that day, more than 500 sceptics around the country will swallow an entire bottle of homeopathic pills in order to “demonstrate that these ‘remedies’, prepared according to a long-discredited 18th century ritual, are nothing but sugar pills”. But what if the sceptics are wrong? Well, it could be rationalism’s very own Kool-Aid moment…

Of course, the participants in the “10:23 Event” have no such concerns, given the fact that any “active” ingredient present in homeopatic remedies has, as this handy factsheet provided by the organisers explains, been diluted to as little 0.000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 1% of the whole by the time it reaches the shelves of retailers.

But remember, kids, you can overdose on water, so be careful!

http://blog.newhumanist.org.uk/2010/01/sceptics-to-put-alternative-remedies-to.html